Jotti
Project Year:
2024
Business Size:
Startup
(1-10 employees)
Creating a brand for Jotti meant finding a balance between warmth and reliability.
We wanted it to feel human and approachable, so users felt encouraged to share and track personal moments.
At the same time, Jotti needed a clean and dependable look to convey trustworthiness.
The branding and design had to communicate that Jotti isn’t just another app but a personal space for reflection.
- logo design
- brand identity
- website concept
Rooted in the tradition of self-reflection, Jotti combines ancient aesthetics with a modern touch.
Drawing from classical art and historical manuscripts, it transforms the practice of note-taking and personal insight into a sleek, digital journey.
The result is a clean, simple brand that feels calm and personal.
Jotti combines a touch of personality with a minimalist design, creating an easy, inviting space for self-reflection.
It brings together classic and modern elements seamlessly, bringing a modern feel to a timeless concept.
Website hero prototype
Website
Jotti
Applied to paper,
promo Card